Solid Edge Solutions — Next.js Website Development Project Details
We developed a high-performance Next.js website for Solid Edge Solutions, bringing their redesigned UI/UX to life with server-side rendering, smooth animations, and a scalable architecture built for their growing product portfolio. The site serves as SES's primary digital touchpoint for enterprise clients across Egypt and the UAE, showcasing 7 software products with industry-specific landing pages.
About the Client
Solid Edge Solutions (SES) is a software development and digital solutions company operating across Egypt and the UAE. They specialize in enterprise-grade products spanning multiple industries — including V-Connect, School Management System, Learning Management System (LMS), Hospital Management System (HMS), Freight Forwarder ERP, CSX for Real Estate & Customer Service, and Odoo implementation services. SES positions itself as a team of pioneering minds passionate about shaping the digital future through innovative software that pushes the boundaries of possibility.
Technologies Used
The Challenge
The development needed to deliver a visually rich, animation-heavy design without compromising performance. The site had to support 7 detailed product pages, industry landing pages, and interactive elements like the product ecosystem visualization — all while maintaining fast load times for users in Egypt and the UAE. The architecture needed to be scalable so SES could easily add new products, case studies, and content as their portfolio grows. SEO was critical for capturing enterprise software search traffic in the MENA region.
Our Solution
We built the website on Next.js with a focus on performance, scalability, and SEO. Key technical achievements include server-side rendering and static generation for optimal Core Web Vitals and search engine indexing, Framer Motion animations for the product ecosystem visualization, page transitions, and scroll-triggered effects — all performance-optimized, component-based architecture with a reusable design system making it easy to add new products and pages, dynamic product pages generated from a structured content model — ensuring consistency across all 7 product showcases, industry landing pages with targeted meta tags and structured data for SEO, dark/light mode with system preference detection and smooth transitions, responsive implementation tested across desktop, tablet, and mobile breakpoints, and contact forms with validation and integration for lead capture.
The Results
The website achieved a 95+ Lighthouse performance score across all pages.
Page load times under 1.8 seconds despite rich animations and imagery.
Organic search traffic grew 280% within 3 months, with the site ranking for key enterprise software terms in Egypt and UAE.
Demo request submissions increased 5x compared to the old website.
The scalable architecture allowed SES to add 2 new product pages within the first month without developer assistance.
Dark/light mode adoption split 60/40, validating the investment in both themes.
Meticulous Market Analysis
Website Performance & B2B Conversion
B2B software sites loading under 2 seconds see 2x higher demo conversion rates. Next.js adoption among enterprise SaaS companies grew 65% in 2025, driven by SEO and performance benefits.
MENA SaaS Market
The MENA SaaS market is expected to reach $4.5B by 2027. Software companies with modern, fast websites close enterprise deals 40% faster than those with outdated digital presence.
Key Features
Server-Side Rendered Performance
Next.js SSR and static generation delivering 95+ Lighthouse scores and sub-1.8-second load times — even with rich animations, product galleries, and interactive elements.
Animated Product Ecosystem
Framer Motion-powered interactive visualization showing SES's 7 products and how they interconnect — with smooth hover effects, click interactions, and scroll-triggered animations.
Scalable Content Architecture
Component-based system with structured content models — SES can add new products, case studies, and industry pages without developer help, maintaining design consistency automatically.
Enterprise SEO & Lead Capture
Structured data, industry-targeted meta tags, and optimized landing pages driving 280% organic traffic growth — with integrated contact forms converting visitors into demo requests.
Client Feedback
Ahmed Reda
CEO, Solid Edge Solutions
The Next.js site is lightning fast and the animations are stunning without slowing anything down. Demo requests jumped 5x immediately. The best part is the scalable architecture — we added 2 new product pages ourselves in the first month. 911 Digital built us a site that grows with our business.
Want Similar Results?
Let's discuss how we can transform your business with the right digital strategy.